In the previous episode Carl Richards unpacked the Content Myth. There's no shortage of content...you have boat loads of it already, you just need to know how to package it...and that's what todays' guest discovered. She realized she was curating it for the written word. Once she explored ways to speak about her content more freely, it was like magic! And magical moments started to appear more and more in her show!
Katherine Burrows personal alchemy of literary storytelling, human psychology, business marketing, and unwavering passion provides her with unique and powerful insight into brand stories. The Write Connection podcast is designed to help you choose the right words and stories in your business content to create authentic connections with prospects, clients, partners and colleagues.
Known internationally for her perceptive observations, her ability to write accurate descriptions, and her intuitive understanding, Katherine is passionate about creating communities filled with strong, independent businesses.
Connect with Katherine
The Write Connection
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